Tourism , Hospitality

Assignment childbeds: Unit 1 grant is do up of four tasks and you must complete all of them. You should write this engagement based on your own face. If you are not concisely working in a travel or tourism scheme you should select another scheme with which you are familiar. witness sure you explain your choice of disposal clearly at the start of your assignment. Unit 1 Assignment toils This assignment is trade name up of four tasks and you must complete all of them. base the guidance notes carefully before you begin work. Task matchless home analysis (20%) Write a detailed concomitant analysis for a tourism or travel organisation of your choice. Your analysis must include the following elements:- a) Brief exposition of where your organisation fits within the structure of the travel and tourism savvy; b) Identification of the of import stakeholders and their interests; c) PESTLE analysis of the external macro environment in w hich the organisation operates; d) Identification of what you consider to be the chief(prenominal) trade issues facing the organisation at the moment. Task two merchandising report (40%) Explain the current marketing scheme of your organisation.

Your answer must address the following questions:- a) What segmentation, targeting and repair strategies does your organisation use? Use the four segmentation criteria to snarl the main segment which is being targeted. b) What is your organisations main product or service? Describe the product make use of the concepts of core, facilitating, sup porting and augmented products in your des! cription. c) Which pricing strategies does your organisation use and why? d) How does your organisation promote itself? Which elements of the promotion florilegium does it use and why? e) What is your organisations distribution relief valve? Why do y ou believe it has chosen this dodge? f) Discuss how effectively your organisation uses the three...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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