Saturday, May 4, 2019
Marketing projectthe puzzle phone Essay Example | Topics and Well Written Essays - 1250 words
Marketing projectthe puzzle phone - examine ExampleAlthough there are many other companies operating in the winding phone industriousness but in calls of market share iPhone and Samsung are the leading gulls. However for surviving in such a competitive market our fellowship is offering some specific features that will military service us create product differentiation.Puzz phone is a phone with distinctive, advanced and innovative features at low-cost price. Our pricing strategies are very much different from our competitors as we are offering customized products at low-priced price. Puzz is also trying to come up with new innovative technological features in order to manage with brands like Samsung. Puzz phone offers more variable features to its customers and that is what will help us to attract new customers. Our company also takes lesser time to assemble customers product.There are various factors that are considered to be the potential of Puzz Phone, however the import ant ones are its price and high customization. We offer variability in price so customers are allowed to choose according to their preferences. The price advantage provided by Rubik incorporation helps attracting a lot of customers. utmost customization helps customers selecting the features of their own choice. The demand of every customer is different from the other. Puzz phone helps people to express their own different character and personality through their phones.There are some features of the phone that do affect the brand image. These features are the low productivity and efficiency of the phone. The high customization being offered by the company does affect the productivity of the brand. The company however is trying to overcome the drawbacks in order to cater with the complaints of the customers and establish long term loyalty of the customer. Rubik incorporation is also trying to adopt useful marketing strategies for fulfill their mission and vision.The mobile phone in dustry is considered to be the
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