Developing a Product

The line of products I am studying is c solelyed Roccos Pizza. Roccos Pizza was formal in 1980 and is a franchise whose caudexs are located in Bristol, S emergehampton, Surrey and Camberley. The broth I am studying is Located in Greenford London. Roccos Pizza primarily deals low medium whole tone pizza. As well as pizza, they sell other appetisers much(prenominal) as garlic bread, chips, chicken wings, ice skim off and soft draws. Roccos pizza has their own online store (http//www.roccospizza.co.uk) in which clients preserve pop out in that location order and ache it delivered, or ca-ca it collected in stores.The briny product the shop sells is a pizza. Before the pizza is made, the employee has to consecrate the dent which is made from flour mixed into water. The size of the dough depends on the size the client order. They come is a variety of sizes from 7 inches (small) to 15 inches (extra large). Once the dough is made, they flatten it out into a circular do and add the grassroots cheese and tomato act. They then add a variety of topping which is decided by the customer such as Pepperoni, Chicken, Mushrooms, Sweetcorn, Bacon etc. They come with a choice of crust deep travel a thick crust that goes nearly the edges of the pizza or no crust. Once the raw pizza is made, it is put into the oven. While it is in the oven, the pizza rises, the cheese melts and the toppings are cooked. After it is cooked, it is immediately put into a corner so it is kept snappyed and is either delivered to the customer or presumption to them in store.The shop I am studying is located next to a school. This is a rattling unafraid location as the students are apparent to go out for their lunch and having a fast forage restaurant next to a school would mean the student are more(prenominal) desirely to go in that location. However they face competitors with other fast food restaurants nearby such as 2in1 Pizza, Lahore Spice and Harrys Fish Bar. Their c ompetitors are a major concern as theyre located closer to the school which start the students more the likely to go there them rather than their shop.Form and vitiate the farmForm is the appearance of an item what it looks like. For example the form of a football is a sphere. Aesthetic is the beauty of a product people live on the product based on its look for example a tag on of art. The form the dough of the pizza before it is cooked is a pale food semblanceing and has a circular shape once its flattened out. After the pizza has been baked in the oven, it rises and the colour of the crust turns from a pale colour to a brown colour. The toppings, along with the cheese, on the pizza become cooked and the influence become darker.The form of the box is a cuboid. It is made from cardboard with data on it written from ink. The lid of the box tucks inside so it is smooth to open and it leaves minimum opened space so it is kept fresh for longer. It is small and compact so t he pizza doesnt move approximately inside.The position of a product is what it does. For example the function of USB flash drive is to store and back up files. The main function of the pizza is to be eaten by customers. It likewise has to look and smell good so it would attract to the customer. The main reason why people eat is to satisfy their need to eat. other reason why they eat it is for its taste.The function of the box of the pizza is to conceal the box fresh. It in addition advertises the business i.e. through its logo and it leaps instructions on how to reheat the pizza. Another thing the box does is it informs the customers of the business such as contact details. The box has flaps on the inside to support the lid.The dough on the pizza is rough when its made but once its turn out, it has a smooth feel. Flour is put on it so it doesnt rive to the surface when its being rolled out and laughingparentage be easy removed after it has been baked. Once it has been ba ked, it has a softer texture which mainly callable to the pizza being raised. The cheese also has a softer texture beca pulmonary tuberculosis it has been melted. The toppings on the pizza and the base turn darker as it has been cooked.Quality of MaterialsRoccos Pizza sullys their stuffs from JJ Food. They buy it from here as they provide a range of various materials such as packaging and ingredients. They chose to buy from their as theyre relatively cheap and also provide to other fast food retails such as Alis unbendable Food and Chicken Ranch. However, not all of their products are bought from JJ Food. For example, they buy their sweetcorn from retailers such as Tescos as it is more convenient for themRoccos Pizza single-valued functions medium quality materials. They practice this as they wishing to provide their customers with a good divine service whilst devising as much gelt as possible at the comparable time. If they map high quality materials, they would turn i n to charge a higher(prenominal) price for the pizza which may lose customers. If they utilise low quality materials the customers wont be satisfied and my never go there again.The ingredients involved in making a basic pizza are flour, cheese, tomato sauce and the extra topping decided by the customer. These again are all medium as they give the sackt afford to purchase high quality materials.The basic ingredientsFlour This is employ to agree the base of the pizza. The base is use to concur the rest of the toppings.Pizza- Normally small fast food restaurant would buy their pizza sauce from JJ food or from a supermarket but agree to the questionnaire Roccos Pizza filled out, they use their own special sauce which they deposit themselvesCheese- The cheese is poured on top of the pizza and is grated so it can be scattered around the pizza.Selection of topping in which the customers can film fromThe toppings they invite are Pepperoni, Ham, Mushrooms, Onions, Green Peppers, To mato Beef, Pork, Smoky Bacon, BBQ Sauce, Chicken Chunks, Prawns, Tuna, Anchovies, Pineapple, Jalapenos, sweetcorn, and Mexican Beans.Roccos Pizza allows their customers to choose from a selection of topping as they dont wishing them restricted the choices of pizza they provide. Also, because antithetical people like a different combinations of toppings.Customer ServiceCustomer service is the services the business provides for its customers. incompatible business offer different services as they have different bud take ups. For example Tesco can offer more services such as economy unlike a local retailer. Roccos Pizza offers these types of services to its customers to raise their reputation as there a competitors nearby i.e. 2in1 Pizza. They also want their customers to be satisfied so they will want to shop there againRoccos Pizzas offers a variety of services to its customers. One of these is free legal transfer however to be eligible for this, the order moldiness be 8.99 or more. Delivery is only available around limited areas as it would live them a lot if they were to deliver to wider areas. Delivery can be through with(p) all over the phone or at the counter at the customers convenience. It can even be done online. This is expedient as they customer can transpose what theyre purchasing before theyve ordered it. If they did this over the phone, they could cause abuse to the staff. It also allows them to view the menu so they can see whatsoever special offers available Delivery is offers so they can maintain a wider audience. If they didnt offer it, their only customers will be the local people however, since they do offer rescue, customers who dont live so close can order from them at the convenience of their own homes and get it delivered to them for free.Roccos Pizza allows their customer to pay via account or cite card. This is convenient for their customers as they dont have to carry around inventorys with them when buying from the shop. They can also control the amount they conk as is they pay with cash the customers may have some change left over and spend it on other stuff. Paying via credit/debit card can be done in stores through the credit card reader.Roccos Pizza cant offer return on purchases because it is food. It can only be returned if there is something faulty with the pizza for example if a hair is found in there however this is a very rare occurrence. If there is something faulty with the pizza such as if the wrong toppings are put on, then they can either offer the customer with a refund or a freshly baked mod pizza.Roccos Pizza gives their customers offers to attract them. They have 4 deals in which they provide to their customers1. vitiate any medium pizza and you can get the 2nd, up to the analogous value, for 2.002. Buy any Large Pizza and get the 2nd, up to the equivalent value, for 3.003. Buy a medium Margherita with up to 5 toppings, with Garlic Sticks or Garlic Bread, a portion of Potato Wedges and 2 cans of soft drink for 12.494. Buy A Large Margherita with up to 5 toppings, with Garlic Sticks or Garlic Bread, Hot Wings or BBQ Wings and a 1.5 cubic decimetre soft drink for 15.99The wait time at Roccos Pizza is average. The delivery time is roughly 30 minutes as they have to return the pizza and deliver it to the customers house. If there are delays, the customers may get thwarted and may never shop their again. They may even refuse to employ it a demand for a refund.If people arent satisfied with their customer service theyre providing for example the waiting time is long, then they could complain to the manager. However it is not always bad as they can take the complaints as feedback and emend from it.ResourcesPhysicalLike every other business, Roccos Pizza needs a building in order to start selling. This is put on land. They use a lot of resources in the day-to-day running.One example of a resource they use is an oven. They use this to bake the pizz a. They have around tether to four of these as it speeds up if there are a few people rescript a pizza at the same time.They also need a kitchen in the building to make the pizza. The kitchen is also used to disinfect any dishes such as pizza trays and cups. The shop antecedent is breach from the kitchen and is used to serve the customers.Roccos Pizza has their own delivery vehicle. It is used to deliver pizza to the customers house. The delivery vehicle has to have enough send away to last enough deliveries otherwise the customers will get frustrated. Roccos Pizza use a car over a pedal as it is less(prenominal) likely to get spoilt. However unlike a car, a motorbike can get through traffic more easily and get to the customers house quicker.The tools required to make pizzaPizza riseter This is used to cut the pizza into even slices. It goes from one edge of the pizza to the opposite. The human action of times it is done depends on the size of the pizza for example, if it is a 7 inch pizza, it would be cut 2 times making 4 even slices whereas if it was a large 12 inch pizza, it would be cut 6 times making 12 even slices. A separate cutter is used for vegetarian pizzas and non-vegetarian pizzas so no trace of meat gets passed.Oven This gadget is used to bake the pizza in. The person who operates it, sets the temperature and waits till the pizza has absolute baking. The over would have a see-through glass on it so the staff can see whether its cooked or not. Roccos Pizza would have around 3 4 of these in their shop as they can make more pizzas if there are a few people ordering at the same time.Pizza tray- The pizza tray has 2 purposes. One of these purposes is a mould. The staff can place the pizza base inside the quiz so they can get the exact size of it. For example, if a customer ordered a small 7 inch pizza, the staff would get the 7 inch tray and place the pizza base on it so they can get a perfect 7 inch pizza. This is useful as they dont h ave to waste time measuring in out themselves. The other purpose of the pizza tray is to hold everything together whilst it is being baked in the oven.Rolling pin This is used to flatten out the dough into the pizza base before it is placed on the pizza tray. servicemanHuman resources and the people used to make an item. The main person who deeds at Roccos Pizza is the manager. He is the person in charge of the business and chooses who to employ. He also makes major decision such as what the bullion is going to be spent on.Roccos Pizza tries to minimise the amount of employees they have in order to make a bigger profit.There a different types of staffs who work at Roccos Pizza. One example is the person who flora at the shop front operating the till. They take the customers order, take their currency and give them their change and receipt. Another employee who works at Roccos Pizza is the kitchen staff/chef. This staffs makes the pizza based on the customers order. The final st aff that work there are the delivery people. These people take the order and deliver it to the customers houseThe staffs are given training in order to perform their occasion better. For example the staff that operates at the till will be given training on how to work the till faster making waiting queues shorter. The kitchen staff would be given training on hygiene and the delivery people would be given training on taking different (shorter) routes so they can get to the customers houses quicker.FinancialFinancial resources are the fund which is available to the business which is used to run and make a product. fit in to the questionnaire, Roccos Pizza needed 100,000 to start up. The used two sources of pay home(a) and external to gather the moneyThe internal sources of finance they use, is retained profit. This is the profit made the business in which the owner invested back in. This source of finance is useful for Roccos Pizza as they dont have to pay back hobby on it and th ey have the cash immediately there however the money could be used for other reason such for the owners own individual(prenominal) use.One external sources of finance they use, is a loan. This is when they borrow money from the depose and pay it back with regular instalment with interest added on. The advantage of exploitation this is that they can borrow how much they need whenever they want but they must pay back interest and it could take some time to get the loan approved.The finance used by Roccos Pizza is used for more purposes. The main reasons they use it is to buy the materials from JJ Food. They buy it in bulks as they get it at a discounted price. This is good for Roccos Pizza as they get it cheaper and it is good for JJ Foods as theyre getting a large order.Another way in which they use the finance is to pay the employees wages. This is their major expenditure so they have to only get the right number of employees as theyre not a very large business.Roccos Pizza Also uses the finance available to pad on their business. For example they can buy more hi-tech equipment like a better oven. They can also use it to expand on the building itself as it is relatively small.Roccos Pizza has the tough challenge of compensable bills. They have to pay bills for water, electricity, heating, lighting and the worse of them all, business tax. They have to separate out and minimise any wasted resources in order to reduce bills. A way in which they could do this is by turning of the lights and radiators when theyre not in use.A calculator is an important financial resource to Roccos Pizza. It is important to them as it is used to draw up financial data such as cash flow forecasts, budgets, profit & loss accounts and balance sheets. They can use this data to see how well their business if doings convince desire manager to take out a loan should they require one.MaterialsThe material resources are the equipments needed to make an item.For hygienic reasons, the staffs at Roccos Pizza have to wear equipment while they are making the pizza. An example of an equipment wear is hairnets. This goes over the head and is used to prevent any hair pieces from falling on to the pizza. They also wear rubber gloves when preparing the pizza to stop and dirt or bacteria from spreading. This is used as a precaution when though the employees wash their hand before they are making pizza.Roccos pizza has a electronic computer located in their store which has many purposes. One of which is to order stock from JJ Food. They use the computer to select the amount of quantity they want and to go into their shipping and contact details. Another reason they use a computer is to design and fall guy out their leaflets. They would use a software like Microsoft Word as it has a variety of features such as treatment art and a wide selection of fonts.They also have a till which is used to calculate the customers order and is also used to print out their receipts. Th e till also contains change in which the cashier has to give to the customer if they dont have any change.